Bollywood’s been teaching us lessons for decades without even trying. One decade, Amitabh is the “angry young man,” and the next, he’s the nation’s coolest grandpa. SRK? Doesn’t matter if it’s the 90s or 2025, he’s still out there, arms wide open, waiting to hug the audience. Brands? They’ve got the same deal. If you […]

Picture this: It’s Friday, popcorn’s ready, and theaters are packed. A hundred films drop, but only a couple get standing ovations. That’s your marketplace. Brands are fighting for the spotlight, but only the ones with killer branding get the applause. And branding? Oh, it’s way more than a shiny logo slapped on a product. It’s